CLOSE TO 4 MILLION TOTAL VIEWERS TUNED IN TO BET ON WEDNESDAY NIGHT FOR ITS WINNING WEDNESDAY LINE UP OF “TYLER PERRY’S SISTAS,” “FIRST WIVES CLUB,” AND “BIGGER”
“Tyler Perry’s Sistas” was the #1 Program in its timeslot (9 -10 PM) for African Americans P18-49, 25-54, and P2+ for broadcast and cable
“Sistas,” “First Wives Club,” and “Bigger” ranked #1, #2, and #3 for the night respectively for African Americans 18-49, 25-54, and P2+ among Cable (excluding News & Sports)
"Tyler Perry's Sistas" logged double-digit ratings lift +46%
New York, NY – February 2, 2021 – BET’s programming lineup Wednesday nights continues to score in the ratings with acclaimed original drama “Tyler Perry’s Sistas,” and BET+ on BET series “First Wives Club,” and “Bigger.” 3.7 Million Total viewers P2+ (Live + 3) tuned in during last Wednesday’s premieres (simulcast across BET and BET Her on 01/27/21)*. “Tyler Perry’s Sistas" was the #1 program in its timeslot (9p-10p) for African Americans P18-49, 25-54, and P2+.** “Tyler Perry’s Sistas,” “First Wives Club,” and “Bigger” ranked #1, #2, and #3 for the night respectively for African Americans 18-49, 25-54, and 2+ among cable (excluding News & Sports)**. “Tyler Perry’s Sistas” also logged double-digits-L+3 ratings lift vs. its Live + Same Day number, +46%*.
For “Tyler Perry’s Sistas”:
- Episode #213 premiere telecast (Live + 3): .830 P18-49 rating, 1.5M total viewers P2+ (Simulcast across BET and BET Her); .765 P18-49 rating, and 1.4 M total viewers P2+ (on BET alone).*
- Episode #213 grew +46% in Live + 3 (Adults 18-49, BET Alone).
For “First Wives Club”
- Episode #101 premiere telecast (Live + 3): .386 P18-49 rating, 672K total viewers P2+ (Simulcast across BET and BET Her); .355 P18-49 rating, and 627K total viewers P2+ (on BET alone).*
- For “Bigger”:
- Episode #101 premiere telecast (Live + 3): .318 P18-49 rating, 543K total viewers P2+ (Simulcast across BET and BET Her); .290 P18-49 rating, and 506K total viewers P2+ (on BET alone).*
“Tyler Perry’s Sistas”
The acclaimed drama “Tyler Perry’s Sistas” follows a group of single black females as they navigate their “complicated love life,” careers and friendship through the ups-and-downs of living in a modern world of social media and unrealistic relationship goals. Tyler Perry takes viewers on an exhilarating ride of emotions and gut-busting predicaments that will test the ladies’ long-standing friendship. This band of women, intertwined with their newfound relationships, must navigate this new-age dating scene as they continue to search for love in their 30’s. The talented ensemble cast of “Tyler Perry’s Sistas” includes KJ Smith, Mignon, Ebony Obsidian, Novi Brown, Chido Nwokocha, DeVale Ellis, Brian Jordan Jr., Kevin A. Walton, Anthony Dalton II, Trinity Whiteside, and Crystal Renee’ Hayslett.
(From L-R: ‘Fatima’ played by Crystal Hayslett and ‘Andi’ played by KJ Smith
star in “Tyler Perry’s Sistas”)
(Photo Credit: Charles Bergmann/BET/Tyler Vision, LLC)
Episode #214 “Just For Me” premiering, Wednesday February 3 at 9pm ET/PT – Zac comes to Danni’s defense when she is threatened at work. Fatima and Andi share a heart to heart about their friendship. Karen believes that Zac has betrayed her.
“First Wives Club”
Based on the popular 1996 film from Paramount Pictures, the BET+ original fan-favorite series, First Wives Club, follows best friends Ari (Ryan Michelle Bathe), Hazel (Jill Scott) and Bree (Michelle Buteau) through the emotional rollercoasters of their rocky marriages. Together, they navigate Hazel's tabloid-ridden divorce, Ari's unsatisfying marriage and Bree's unfaithful husband. Fed up with feeling overlooked and underappreciated, they pledge to prioritize their friendship and live their best life. On the journey, the women recognize the strength of their bond and learn that with each other they can make it through anything. First Wives Club is executive produced and written by Tracy Oliver. Karen Rosenfelt, Scott Rudin, Tony Hernandez also serve as executive producers. First Wives Club -- the network previously announced that highly anticipated Season 2, currently filming in Atlanta, is set to release in 2021 exclusively on BET+.
(From L-R: ‘Bree’ played by Michelle Buteau, and ‘Gary’ played by RonReaco star in “First Wives Club”)
Episode #102 “Plan B” premiering, Wednesday February 3 at 10 pm ET/PT – Though she is skeptical of couple’s therapy, Bree agrees to give it a try with Gary, as Derek holds Hazel hostage financially, prompting attorney Ari to represent her.
The hit BET+ Original Series, “Bigger,” follows a single-black-woman who is dealing with the threat of marriage to a boring-in-bed boyfriend and the sudden, random death of a college acquaintance. The tragedy drives her ambitious group of friends to take a deeper look at their stagnant lives, asking themselves— is there something “bigger” and better in life. The acclaimed comedy created by Felischa Marye stars Tanisha Long (Layne Roberts), Angell Conwell (Veronica Yates), Rasheda Crockett (Tracey Davis), Chase Anthony (Deon Randall), and Tristen Winger (Vince Carpenter). The 10-episode first season will air weekly ahead of the previously announced season two, set to debut in 2021 exclusively on BET+.
(From L-R: ‘Layne’ played by Tanishia Long and ‘Greg’ played by Warren Burke star in “Bigger”)
(Photo Credit: Charles Bergmann/BET/Tyler Vision, LLC)
Episode #102 “Is Bigger Really Better” “Plan B” premiering, Wednesday February 3 at 10:30 pm ET/PT – Things get a little hectic for Layne as she tries to juggle Greg and Reggie, all while trying to hire a new employee. Veronica learns her nemesis, Shelley, is one-upping her in real estate. Deon’s code-switching turns up a notch as he vies for a promotion at the accounting firm.
*Source: Nielsen | Total viewer claims for night based on cumulative sum of average Live+3 impressions across episodes (premieres & encores (BET & BET Her) on 1.27.2020) | Simulcast coverage ratings based on BET Coverage Universe
**Source: Nielsen | Competitive claims based on ranking by average impressions during Prime (8p-11p 1/27.2020) | Live+SD
BET, a subsidiary of ViacomCBS Inc. (NASDAQ: VIACA, VIAC), is the nation's leading provider of quality entertainment, music, news and public affairs television programming for the African-American audience. The primary BET channel is in 90 million households and can be seen in the United States, Canada, the Caribbean, the United Kingdom, sub-Saharan Africa and France. BET is the dominant African-American consumer brand with a diverse group of business extensions including BET.com, a leading Internet destination for Black entertainment, music, culture, and news; BET HER, a 24-hour entertainment network targeting the African-American Woman; BET Music Networks - BET Jams, BET Soul and BET Gospel; BET Home Entertainment; BET Live, BET’s growing festival business; BET Mobile, which provides ringtones, games and video content for wireless devices; and BET International, which operates BET around the globe.
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